Autor pipistrel on Aug 6, 2016 9:27:27 GMT -8
Of course, while Telemundo has grown over the past three years, there鈥檚 another side to this story. Univision has seen a sharp decline in viewership.
During the 2010-2011 season, Univision averaged 1.93 million 18-49s in primetime, more than triple Telemundo鈥檚 640,000.
Fast-forward to the current season. Through the week ended July 31, Univision has averaged 970,000 viewers 18-49 compared to 710,000 for Telemundo.
In five years, Univision has tumbled 49 percent among 18-49s while Telemundo has jumped 11 percent.
Clearly, Telemundo鈥檚 recent wins are due as much to Univision鈥檚 declines as to Telemundo鈥檚 gains.
During the 2010-2011 season, Univision averaged 1.93 million 18-49s in primetime, more than triple Telemundo鈥檚 640,000.
Fast-forward to the current season. Through the week ended July 31, Univision has averaged 970,000 viewers 18-49 compared to 710,000 for Telemundo.
In five years, Univision has tumbled 49 percent among 18-49s while Telemundo has jumped 11 percent.
Clearly, Telemundo鈥檚 recent wins are due as much to Univision鈥檚 declines as to Telemundo鈥檚 gains.
